Bikkoa® has capped off an incredible year as the Official Eyewear of the Premier Padel Tour Finals in Barcelona, an event held last week at the Palau Sant Jordi that brought together over 38,000 padel enthusiasts. After taking center stage in the world's most prestigious international padel circuit, the Barcelona-based brand has solidified its position as a benchmark in padel eyewear.
Bikkoa® was present with a stand in the commercial area of Premier Padel Barcelona, where event attendees had the chance to experience its latest launch firsthand: the LAB padel glasses. Additionally, they were also able to enjoy Bikkoa Coffee, the first specialty coffee associated with padel, thanks to the activation carried out by the brand at its stand with a professional barista who delighted the attendees.
In this way, Bikkoa® is preparing for a 2025 full of surprises, with the main goal of expanding the brand into new markets and continuing to raise awareness among both professional and amateur players about the importance of playing padel with their technical eyewear to ensure optimal eye protection and prevent injuries.