Juan Luis Pérez, who served as General Manager of Siux, until November 1, has left the company to join a new professional venture in the licensing sector in his city of residence.
For two and a half years, Pérez worked in the private label division of the Padel 360 group. He initially held the position of Sales and Strategy Director and, for the past two years, led the Siux project as General Manager.
Under his leadership, the brand achieved double-digit growth and significantly expanded its presence in numerous international markets through agreements with distributors and agents. He also spearheaded a revamp of various collections and helped increase the brand's visibility in the many markets where it operates.
Prior to his time at Padel 360, Pérez was the Commercial Director for adidas Group in Iberia and worked for multinational companies Mars Inc. and Bacardi Group.
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